![]() ![]() In 1961, after Fox suffered a string of expensive flops, culminating with the financial strain put on the studio by the very expensive production of Cleopatra, the film studio sold about 180 acres (0.73 km 2) to developer William Zeckendorf and Aluminum Co. The following year, in 1957, they commissioned a master-plan development from Welton Becket Associates, which was unveiled at a major press event on the "western" backlot later that year. In 1956, Spyros Skouras (1893-1971), who served as the President of 20th Century Fox from 1942 until 1962, and his nephew-in-law Edmond Herrscher (died 1983), an attorney sometimes known as "the father of Century City", decided to repurpose the land for real estate development. The area is named for the 20th Century Fox's Century Property. It later became a backlot of 20th Century Fox, which still has its headquarters just to the southwest. The land of Century City belonged to cowboy actor Tom Mix (1880-1940), who used it as a ranch. History Avenue of the Stars in Century City in 1978 Important to the economy are the Westfield Century City shopping center, business towers, and the Fox Studio Lot. The district was developed on the former backlot of film studio 20th Century Studios, and its first building was opened in 1963. Located on the Westside to the south of Santa Monica Boulevard around 10 miles (16 km) west of Downtown Los Angeles, Century City is one of the most prominent employment centers in the Los Angeles metropolitan area, and its skyscrapers form a distinctive skyline on the city's westside. Century City is a 176-acre (71.2 ha) neighborhood and business district in Los Angeles, California, United States.
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